Send a $25,000 cabinet replacement quote from the customer's driveway. Coordinate appliance delivery + plumber + electrician + countertop template across 12 install days. Track which Google keyword paid for the $12,000 countertop add-on.
Start for $1 →$1 for 14 days, then $19/mo. Card required. Cancel any time.
The $1 trial is Starter. Dispatch, two-way texting and job costing are on Crew ($39/mo).
The 5 things that decide whether you close the $25,000 cabinet job or watch it go to the big box store, design selection workflow with cabinet specs, milestone billing across the 12-day install, sub-trade dispatch (plumber + electrician + countertop fabricator + tile + drywall all coordinated), photo records for HOA approval, and Google Ads ROI on local kitchen remodel keywords. All in one app. Built for the tech who has hung cabinets and leveled them to within a sixteenth of an inch.
Walk the kitchen with the homeowner. Photograph existing conditions + measure with a laser. Customer picks cabinet style + finish + door profile from your library. Builds the proposal in 15 minutes, full scope + cabinet spec + countertop spec + 12-day install + $25,000 with milestone breakdown. Customer signs digitally and pays a 20% deposit before you drive away.
20% deposit at signing. 30% at cabinet order release (semi-custom is 4-week lead time). 30% at material delivery + demo complete. 20% at cabinet install + countertop template. You send each milestone invoice from the job, and the customer pays it by card or ACH from the link. You stop floating $15,000 of cabinets for a month.
Demo Days 1-2. Plumber Days 3-4 (rough-in). Electrician Days 3-4. Drywall Days 5-6. Cabinet install Days 7-9. Countertop template Day 10. Tile + paint Days 11-12. Claver coordinates all subs. No phone-tag at 7am Day 7 trying to confirm cabinets are on the truck.
Pre-job, demo, rough-in, cabinet install, countertop install, tile, paint, final. Photos timestamp automatically. Complete documentation gives the condo board less reason to push back on the renovation. The appraiser uses your photo documentation to support the home value bump.
Kitchen remodel keywords cost $30-$50 per click. Claver captures the click ID and follows it through design appointment → signed contract → final payment. "Kitchen remodel Nashville" generated 10 clicks, 6 design appointments, 2 signed jobs worth $50,000. "Kitchen contractor near me" generated 50 clicks, 1 appointment, zero signed.
Starter is $19/mo. Texting, AI and dispatch start on Crew at $39. The phone line and AI receptionist are on Business at $79.
Kitchen remodeling is the highest-ticket residential trade you can run. The customer compares your $25,000 proposal to two showroom quotes (typically $35K-$50K) and an Instagram-found contractor's text estimate ($18,000, no warranty). Whoever documents the most professionally, design selections, cabinet specs, sub-trade schedule, milestone billing, wins, because the homeowner's biggest fear is the kitchen that goes 4 weeks over schedule and ends up with the wrong-color cabinets.
The shops that win three things differently: they build the design proposal on-site (so the customer sees the cabinet style and timeline before she shops competitors), they coordinate every sub-trade across the 12-day install (so the project lands on time despite multiple trades touching it), and they bill in milestones (so they don't go broke floating $15,000 in cabinets for a month).
The on-site design proposal is the engine. Sub-trade dispatch is what delivers a kitchen on the calendar instead of two months late.
When you walk Mrs. Castillo's 1989 Nashville oak-galley kitchen on a Saturday morning, the proposal builds itself in the app. Photograph the existing conditions (oak Shaker cabinets, laminate countertops, tile floor). Measure with laser. Customer picks her selections from your library: white painted maple cabinets in flat-panel Shaker style + Cambria Brittanicca quartz countertops + 4x12 white subway backsplash + KitchenAid 5-piece appliance package. Build the proposal: $25,000 (cabinets $12,000 + countertops $6,000 + appliances $4,000 + install labor $3,000) with full scope of work + 12-day timeline + milestone billing breakdown. Customer sees the cabinet rendering, the materials spec, the timeline. She signs digitally, pays a $5,000 deposit. Cabinets are ordered Monday. Demo starts in 5 weeks.
Sub-trade coordination is where every kitchen remodel goes off the rails, or gets delivered on Day 12. Day 1-2: in-house demo crew. Days 3-4: plumber rough-in (move sink + dishwasher line) + electrician rough-in (add 4 recessed cans + island pendant). Days 5-6: drywall patch. Days 7-9: cabinet install (your in-house crew). Day 10: countertop fabricator templates the cabinets. Days 11-12: backsplash tile + paint. Claver's dispatch board assigns each sub-trade to the right day with automated reminders sent ahead of each visit. Your cabinet crew sees the materials drop status as a custom field on the job. No "where are the cabinets?" at 7am Day 7.
Milestone billing keeps you solvent through the 5-week cabinet lead time and the 12-day install. 20% at signing ($5,000). 30% at cabinet order release ($7,500). 30% at material delivery + demo complete ($7,500). 20% at cabinet install + countertop template ($5,000). Each milestone goes out as its own invoice from the job, and the customer pays it by card or ACH from the link. You stop floating $12,000 of cabinets on your line of credit for a month waiting on a final check.
After every job, materials and labor are logged. Your $25,000 standard cabinet reno shows 35% margin (12-day install, $15,000 materials). Your $12,000 countertop replacement shows 40% margin because the labor was quick but materials cost less. Your $42,000 full remodel shows 28% margin because of structural permit delays. Now you know which scope to push and which to bump 8% in your next pricing review.
And here is where most kitchen remodel shops fly blind: marketing spend. You are paying $30-$50 per click on Google Ads for keywords like "kitchen remodel [city]." Some clicks become $12,000 jobs. Some become nothing. Claver captures the Google click ID when someone visits your site and tracks it through design appointment → quote → signed contract → final payment. "Kitchen remodel Nashville" generated 10 clicks, 6 design appointments, 2 signed jobs worth $50,000. "Kitchen contractor near me" generated 50 clicks, 1 design appointment, zero signed contracts. Triple the first campaign. Cut the second.
Cancel anytime. 20-minute migration from your current tool.
$19/mo to start. $39/mo for growing teams. $79/mo for the full toolkit. AI summaries, app phone line, on-site design proposals, milestone billing, sub-trade dispatch, photo documentation, Google Ads ROI. Same plans as every Claver page. No kitchen remodel upsell.
Every plan includes unlimited jobs, quotes, invoices, and Stripe payments. Texting, AI, dispatch and job costing start on Crew. The phone system and full back office are on Business.
Starter: $1 for 14 days, then $19/mo. · Cancel anytime · Your data exports as CSV
No marketing dance. The questions kitchen remodel owners ask before they sign up.
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